TikTok is Ghana's most popular app as of June 1 while WhatsApp tops the list in Nigeria. Listen to find out who comes in at 2nd and 3rd place.
This source comes in from Tech Cabal, A reliable Tech Publisher in Africa: https://techcabal.com/2022/07/06/the-top-smartphone-apps-in-africa/
If this suggests anything, it definitely suggests that the culture is shifting in Ghana, where in normal circumstances, Facebook and Twitter have been the more popular apps in Ghana to be used for social media. In 2020, TikTok had 100s of 1000s of Ghanaians using it, but in 2022, it shows no signs of slowing down in terms of growth, market share and acquisition.
Where do you see TikTok in not only Ghana, but also Africa in the coming years?
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