EPISODE SHOW NOTES: https://www.thesoundofaccra.com/matthewaddai
📌OFFERS
JOIN CASHBLACK FOR FREE AND GET A CASH SIGN-UP BONUS: https://bit.ly/4jSgLKb
BOOK A CONSULTATION TO NAVIGATE BUSINESS, ENTREPRENEURSHIP AND LIFE IN GHANA AND WORLDWIDE: https://thesoundofaccra.com/consultations
SIGN UP TO OUR FREE NEWSLETTER: https://thesoundofaccra.com/newsletter
🔗 CONNECT WITH ADRIAN
👥 Linkedin: https://www.linkedin.com/in/danielsadrian/
✉️ Email: adrian[at]thesoundofaccra.com
🔗 CONNECT WITH MATTHEW AND HIS COMPANIES
👥 Linkedin: https://www.linkedin.com/in/mattyaddai/
📱Cashblack: https://cashblack.com/
📱Afrofiliate: https://www.afrofiliate.com/
📱 OUR LINKS AND SOCIALS
https://linktr.ee/thesoundofaccrapod
TIMESTAMPS
00:00 Intro
02:01 Matthew's Addai
04:38 CashBlack and Affiliate Marketing Explained
08:18 How Cash Back Works
09:47 Sustainability of the Model
10:00 Revenue Generation Strategies
11:43 Cashblack Website and App
17:44 Community Goals and Impact
19:07 Self-Launch in the US
19:34 Focus on the US Market
20:05 Understanding the Diaspora
22:34 Free Money
23:04 Barriers to Cashback Usage
24:54 How Cashblack Works
26:02 Diverse Brand Offerings
27:54 Challenges in Onboarding Brands
34:39 Mindset Behind Perseverance
37:00 Vision for Cash Black's Future
39:02 The Value of Black Consumer Spending
39:50 Corporate Awareness of Black Vendors
40:55 Consumer Expectations from Brands
41:58 The Importance of Data
42:30 Addressing the Racial Wealth Gap
43:10 The Evolution of Their Mission
44:03 Explaining Affiliate Marketing
45:50 Building Their Own Affiliate Network
47:37 Leveraging Corporate Relationships
🎥 WATCH SEASON 7 EPISODE 6 WITH ATO JAY: https://youtu.be/5tN_A2W_prE?si=GHL6JpJKVokfEmuY
🎙 ABOUT THE PODCAST
The Sound of Accra Podcast was established by Adrian Daniels in January 2020, on the back of running networking events in Accra and launching a failed online platform for Ghanaian tourists, visitors and business people. The show spotlights Ghanaian Entrepreneurs, Founders and Creatives worldwide with the aim of leaving listeners with meaningful takeaways to apply to life, business and career. The mission is to showcase Global Ghanaian Excellence to the African Diaspora and to the world at large!
🌟SUBSCRIBE TO OUR YOUTUBE CHANNEL
https://youtube.com/thesoundofaccrapodcast
DISCLAIMER:
The information provided herein does not constitute investment, tax, legal, accounting, or other professional advice, nor does it represent an offer, solicitation, or recommendation to buy or sell any securities or financial instruments. Trading in financial instruments involves significant risk, including the potential loss of your entire investment. Past performance is not indicative of future results.
The content is for informational purposes only and should not be relied upon as the sole basis for making investment decisions. You are strongly advised to seek independent financial advice tailored to your individual circumstances before engaging in any trading activity.
While reasonable care has been taken to ensure the accuracy and reliability of the information provided, no warranty is given as to its completeness or accuracy, and it is subject to change without notice. We and our affiliates may have positions in, or may act as market makers for, the financial instruments discussed, which may create conflicts of interest.
The information is intended only for residents of the United Kingdom and may not be suitable for retail or individual investors outside the UK. Use of this information is at your own risk.
These terms are governed by the laws of England and Wales, and any disputes arising in relation to them shall be subject to the exclusive jurisdiction of the courts of England and Wales
#blackentrepreneurship #blackwealth #blackcommunity #blackpound #affiliatemarketer #cashback
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