Empowering 100,000 Startups with Africa's Creative Economy | S7 Ep.9
The Sound of Accra PodcastMay 28, 202500:38:33

Empowering 100,000 Startups with Africa's Creative Economy | S7 Ep.9

Sydney shares his story of leaving behind a successful creative agency to launch Workspace Global, a unique online design platform powered by AI that connects startups with top African creative talent. He opens up about the challenges of scaling an ambitious business with a lean team, the importance of strategic partnerships, and the vision to empower 100,000 startups while providing flexible remote work for 25,000 African creatives.

EPISODE SHOW NOTES: https://www.thesoundofaccra.com/sydney

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TIMESTAMPS

🎥 WATCH SEASON 7 EPISODE 7 WITH LINDA ATTRAM
https://youtu.be/_MRmCxd5gXY

TIMESTAMPS

00:00 Blown Away by Web Summit
05:16 AI-Powered Brief Writing Tool
07:57 African Workforce: Remote & Flexible Solutions
11:05 Freelance Marketplace Limitations
16:06 Business Purpose and Model Shift
19:12 Agency Challenges with Impactful Campaigns
22:16 Scaling Infrastructure Effortlessly
23:26 Innovative Referral Strategy Development
26:27 Pursuing Balance Over Perfection
31:30 Africa Brand Accelerator for Startups
34:41 Emphasising Soft Skills Importance
36:05 Focus on Facts, Not Ego


🎙 ABOUT THE PODCAST

The Sound of Accra Podcast was established by Adrian Daniels in January 2020, on the back of running networking events in Accra and launching a failed online platform for Ghanaian tourists, visitors and business people. The show spotlights Ghanaian Entrepreneurs, Founders and Creatives worldwide with the aim of leaving listeners with meaningful takeaways to apply to life, business and career. The mission is to showcase Global Ghanaian Excellence to the African Diaspora and to the world at large!

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#workspaceglobal #designagency #saas #africaneconomy
WORKSPACE GLOBAL, AFRICAN CREATIVE ECONOMY, AFRICAN CREATIVE TALENT, SYDNEY SCOTT SAM,