The Sound of Accra Podcast

The Sound of Accra Podcast

Showcasing Global Ghanaian Excellence

In 2019, Adrian Daniels had a brainwave to launch a podcast platform to showcase Ghanaian excellence to the world. The internet is already crowded with content from Ghana: YouTube, Social Media pages, etc. However, after hosting 2x Networking Events during Christmas 2018 & 2019 in Accra for the Global African Diaspora, Adrian noticed a lack and desire for networking, whilst meeting many creatives and entrepreneurs from around the globe. In January 2020, The Sound of Accra Podcast was born. Powerful interviews with Top Founders, Entrepreneurs and Creatives from Ghanaian heritage or interest, leaving listeners with meaningful takeaways for life, business and career. New episodes weekly. YT: https://www.youtube.com/thesoundofaccrapodcast IG: https://instagram.com/thesoundofaccra LT: https://linktr.ee/thesoundofaccrapod

From $50K to $120M: How an Indian Entrepreneur Unlocked Ghana’s Invisible Economy
The Sound of Accra PodcastMay 31, 2026
254
00:14:02

From $50K to $120M: How an Indian Entrepreneur Unlocked Ghana’s Invisible Economy

Listen to this episode next: "Meet Accra's Superfast Grocery Delivery Startup! X Konzoom Shop": https://open.spotify.com/episode/20jDEjYO5beSMjMEPoMYjL?si=d15f698052ab45e5 In this episode, Adrian explores how Deepankar Rustagi identified and capitalised on the invisible economy in West Africa to build a multi-million dollar platform to support the Ghanaian economy. We explore the significance of seeing overlooked markets, the importance of digital data and the strategic move...

How a Payment Provider in Africa Helped a Business Double Digital Sales in a Year
The Sound of Accra PodcastMay 28, 2026
252
00:03:14

How a Payment Provider in Africa Helped a Business Double Digital Sales in a Year

Listen to the full episode next: “The Secrets behind Mobile Money's Explosive Growth in Africa: Insights from Pawa Pay's CFO": https://open.spotify.com/episode/0U2GPEUfyPmhtpmlSu3DoZ?si=CPc16FnAQ9-9CBTMscFFZw In this episode snippet, Adrian and Aaron explores how PawaPay is transforming digital payments across Africa, highlighting the strategic growth, customer success stories and the broader implications for businesses expanding into new markets. Special thanks to our Partn...

The Surprising Complexity of Cross-Border Payments in Africa Revealed | Fintech Fridays
The Sound of Accra PodcastMay 22, 2026
252
00:05:21

The Surprising Complexity of Cross-Border Payments in Africa Revealed | Fintech Fridays

Listen to the full episode next: “The Secrets behind Mobile Money's Explosive Growth in Africa: Insights from Pawa Pay's CFO": https://open.spotify.com/episode/0U2GPEUfyPmhtpmlSu3DoZ?si=CPc16FnAQ9-9CBTMscFFZw In this episode snippet, Adrian and Aaron explore the unique challenges and opportunities of operating within Africa's payments ecosystem. PawaPay 's CFO (Aaron) shares how the company's strategic presence on the ground fuels its success and how payments are a critical ...

Ghana's 7th in the Global Rankings: What this means for Ghanaians
The Sound of Accra PodcastMay 21, 2026
253
00:10:59

Ghana's 7th in the Global Rankings: What this means for Ghanaians

Listen to this episode next: “The Secrets behind Mobile Money's Explosive Growth in Africa: Insights from Pawa Pay's CFO": https://open.spotify.com/episode/0U2GPEUfyPmhtpmlSu3DoZ?si=CPc16FnAQ9-9CBTMscFFZw Adrian breaks down Ghana's recent top 10 African ranking in the 2026 Best Countries list, according to Business Insider Africa . He explains what this achievement truly signifies beyond the celebration and explores the deeper implications for Ghana's development, entreprene...

The Secrets behind Mobile Money's Explosive Growth in Africa: Insights from PawaPay's CFO
The Sound of Accra PodcastMay 15, 2026
252
00:41:08

The Secrets behind Mobile Money's Explosive Growth in Africa: Insights from PawaPay's CFO

Listen to this episode next: “The Future of Ghana's Real Estate with Kofi Anku": https://open.spotify.com/episode/25fircS0ZSeFl3g2VGnPNh Discover how Pawa Pay is revolutionizing digital payments across Africa, focusing on the power of mobile money, and explore the evolving landscape that shapes Africa’s fintech ecosystem. Join us as we speak to Pawa Pay's CFO Aaron Markowitz-Schulman, as we dive into strategies for scaling, regulatory challenges and the exciting potential of...