Ghanaian-Canadian Skincare Line Selling in Worlds Biggest Stores | A Conversation with Naana Daniels
The Sound of Accra PodcastNovember 28, 2023
152
34:0331.41 MB

Ghanaian-Canadian Skincare Line Selling in Worlds Biggest Stores | A Conversation with Naana Daniels

Adrian talks to Naana Daniels, Founder and Chief Executive Officer of Honam Naturals. The founder's Ghanaian heritage inspired the brand's conception in 2017 and they're dedicated to championing glowing skin. At Honam Naturals, they believe that everyone deserves to feel beautiful in their own skin, and that's why they offer a wide range of skincare products for all skin types.

Honam Naturals is a skincare line for all skin types that practices sustainable and non-toxic living. Their product packing was a thoughtful choice, by using eco-friendly, recyclable packaging. Established in 2017, the founder's struggle with Lupus and Scleroderma is the driving force that led to the creation of Honam Naturals. They understand the importance of non-toxic living and sustainability, which is why they've made it our mission to offer products that are not only good for your skin but also good for the environment.

The brand is now being stocked in the likes of Walmart, Amazon and TJ Maxx Stores!

Use the Code SOUNDSOFACCRA10 for 10% discount. Ships worldwide including US, Canada, UK and other countries worldwide!

In this episode we discuss:

- How the brand started
- All About Honam Naturals
- Hydrating and perserving your skin over the Autumn and Winter seasons
- The secret to some of their skincare products
- More about other products including Mens Beard line
- World Intellectual Property Organisation Conference in Rwanda
- The danger of no IP rights
- And much more

Watch on YouTube: https://youtu.be/Vu0qmstxHXk

Visit the website: https://www.honamnaturals.com/ 

Purchase the new Sisslet's Hairline created by Honam Naturals: https://www.honamnaturals.com/collections/hairproducts

Naana's appearance on World Intellectual Property Organisation website : https://www.wipo.int/pressroom/en/stories/ghana-2023-naana.html

Follow Honam Naturals on Social Media:

Instagram: https://www.instagram.com/honamnaturals/

Linkedin: https://www.linkedin.com/in/honam-naturals-%E2%84%A2%EF%B8%8F-580034158

Facebook: https://www.facebook.com/honam.naturals.7/

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00:00:00
The lady went back to the US, and she didn't hear from her for a

00:00:03
while. She realized that she wasn't coming back to purchase her products.

00:00:07
So she called her and the lady was a little bit elusive.

00:00:11
She did a research and found out that not only was the lady

00:00:15
Producing the product in the states, she had named it

00:00:20
What? What the woman was selling in Ghana. So She had actually

00:00:24
stolen her idea from her, and the woman

00:00:28
had nothing to do because she hadn't,

00:00:32
she didn't have any IP rights to it. So we we heard of

00:00:36
stories like this and how How people would come up with

00:00:39
ideas, and we're so excited about our ideas. And, of course, we run

00:00:43
on social media. Hey, everyone. Welcome

00:00:47
to the sound of crowd Podcasts, I go by the name of Adrian Daniels.

00:00:51
This is the show where we speak to top Ghanaian founders, entrepreneurs, and

00:00:55
traders worldwide With the aim of leaving you behind are meaningful takeaways

00:00:59
that you can play apply in your life, business, and career.

00:01:02
Today, we are gonna continue the a conversation series. This is a series

00:01:06
where we speak to, we explore the lives, journey, and

00:01:10
celebrate the success of individuals from a Ghanaian heritage or interest in

00:01:14
short and sweet episodes. Today I'm joined by the founder of

00:01:17
Honeam Naturals, Elizabeth Daniels, also known as Nana

00:01:21
Daniels, which is a skincare line for all skin

00:01:24
types That practice sustainable and nontoxic

00:01:28
living. Auntie, how are you doing? Welcome back to the

00:01:32
show. It's been a few years. I'm doing great. I love

00:01:35
the short and sweet. Yeah. I'm doing great.

00:01:40
Yeah. Yeah. I mean, short and sweet because usually, when we do

00:01:43
seasons, episodes tend to be around the hour mark. So the the whole point

00:01:47
of doing this is that we can try and get episodes to run 30 to

00:01:50
40 minute mark. So So we can kind of fit it with within someone's commute.

00:01:54
And then also, it gives people, you know, a bit more

00:01:58
time to just, You know, digest what's going on. So yeah.

00:02:02
So yeah. I know it's been a little while since we had you on the

00:02:05
show back in 2020, all the way in season

00:02:09
1. Wow. And then and then, of course, in late 2022, we had you

00:02:12
sponsor season 4. So thank you very much. So a lot has happened

00:02:16
between those two It's a time point. You're very welcome.

00:02:20
So, auntie, I just wanna go straight into it. So for the sake of new

00:02:24
listeners and for refreshing our our existing audience,

00:02:28
could you share in a nutshell quickly how you started honam naturals and

00:02:32
why you started it?

00:02:35
Yeah. So I started Hunam Naturals in 2017.

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It was a project where I was looking for

00:02:44
skincare, and something that was great for

00:02:48
sensitive skin because I live with Lupus and claudema and that

00:02:51
makes me sensitive to lots of products so

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I tried different products and they were helpful but

00:03:01
it was a little bit outrageously priced

00:03:05
and I've lived in Ghana, I grew up in Ghana so I

00:03:09
knew the effects of plant based

00:03:14
products and I had Shea butter

00:03:18
I tried Shea butter I mixed it and I used it for my

00:03:22
skin and it did help so I didn't want to change what

00:03:26
I already knew if it works why not do it

00:03:30
so I came up with a line and Everybody

00:03:34
else liked it. So Unam Naturals

00:03:38
was born. Brilliant. Brilliant. Brilliant.

00:03:41
And what I always love that story every time I hear it. Even though I've

00:03:45
heard it before, it always gets me every time I hear it. For those of

00:03:49
you that want to listen to the full story, we'll put a a link

00:03:52
below to the season 1 episode so we can hear the full story. We go

00:03:55
into this in a bit more detail, and we talk about lupus a bit more.

00:03:59
But what I like about this auntie is that you talked the adversity that was

00:04:02
happening in your life, which is lupus, the skin disease, And you turn

00:04:06
into an opportunity that you can use to not only help yourself, to get

00:04:10
yourself off medication, but also to improve your skin And to also

00:04:13
improve your life and the life the life of those around you as well and

00:04:17
the lives of those that, you know, that you've never met before. So it was

00:04:20
a powerful product that you've created. And, yeah,

00:04:24
and I'm I'm aware it's been 6 years now, coming up 6 years since you've,

00:04:28
launched the the brand? On 27th. I think that's the next 2

00:04:32
days. Will now be 6 years. My baby's grown.

00:04:36
Oh, wow. Congratulations. Congratulations. Thank you. Yeah. And,

00:04:40
I know since then, you've gone on to do some great things, which we'll Dive

00:04:44
into throughout the episode. So you've gone you've gone on to Walmart

00:04:47
US, United States Mhmm. Warm Walmart Canada. You know,

00:04:51
you're recognized by Google during the Black History Month, and you've

00:04:55
been featured by Walmart on International Women's Day. There there's so

00:04:58
many achievements that that you've that you've achieved, since

00:05:02
Honam started and up to the present day, what would you say are

00:05:06
some of your notable standout achievements that that mean a lot to you

00:05:10
personally? I

00:05:13
think the idea of giving back and

00:05:17
with Well, since I've had I've had lupus for,

00:05:22
a little over 20 years and from day

00:05:26
1, I mean I knew that I

00:05:29
would have to find a way just to, for

00:05:33
awareness to bring People, their awareness of the

00:05:36
disease and definitely through making people

00:05:40
aware of the disease, I've been able to raise funds for Lupus Ontario,

00:05:45
and all those funds would go towards research so that would help people

00:05:49
like me and other people that are going to be diagnosed

00:05:53
and Every May since we had this

00:05:57
ecommerce site, in May, we donate a portion of

00:06:01
our sales to Lofus Foundation. However,

00:06:05
this year, I did something different. I own a tour

00:06:08
company, and I was going on tour to Ghana, and had also

00:06:12
collaborated with a doctor in the north

00:06:16
in tamale and he had started

00:06:20
A clinic, a a urologist clinic, and it was

00:06:24
just based for men. However, he saw

00:06:27
the need of women looking for health care, so

00:06:31
women started going there and he spoke to me about it

00:06:34
and I'd want to liaise with him and see how I could help

00:06:38
so a portion of my sales from

00:06:42
May this year went towards buying things like

00:06:45
hospital gowns for the women as well as gloves and

00:06:49
things that he needed for the hospital. So

00:06:53
In How full. April, I went to the clinic

00:06:57
and had a tour of it, and I just spoke to him last week, and

00:07:01
I can't wait to go. The clinic is now opened and

00:07:06
we're going back again yeah so

00:07:09
my funds I raised for this May went towards

00:07:13
a clinic, and giving back was one of the I

00:07:17
think it's one of my proudest moments. Yeah.

00:07:20
That's that's amazing. And I think it's really it's really awesome that you have

00:07:24
this, social impact side of the business because At the end

00:07:28
of the day, the brand is all about it's all about sustainability.

00:07:32
It's all about making a change socially. So when you're able to kind of,

00:07:35
like, do this In person, like, contribute

00:07:39
socially to different causes. It just shows

00:07:43
another side of the brand, and it really shows, You

00:07:46
know what people are buying into when they buy the HONA

00:07:50
Natural skincare line. So I think this is really, really powerful. And also on

00:07:54
top of that, I mean, Ghana Ghana Healthcare, we all know that it needs a

00:07:57
lot of help, and it's it is getting a lot of help at the moment.

00:08:00
K. But it can never have enough help. There's so much more that needs to

00:08:03
be done, and Just that little contribution you've done is gonna make such an

00:08:07
impact. So I'm really, really pleased to hear about what you're doing with

00:08:10
the Huron Naturals brand. Really, really exciting. And,

00:08:15
talking of sustainability as well, I think you did some stuff with, TJ Maxx,

00:08:19
which is, which is the which is the version of TK Maxx in

00:08:22
United States and Canada. Could you talk us about that experience really quickly as

00:08:26
well? Yeah. So,

00:08:30
honam naturals has been a sustainable

00:08:34
company and the reason is because First of all,

00:08:38
everything that is done with honam goes back to my

00:08:41
lupus and with lupus,

00:08:46
They they don't know the known cause, but, however, they believe that there's

00:08:49
something in the environment that causes lupus. It's still

00:08:53
being researched so that for that little that I know, I

00:08:57
decided to try and live a non toxic life. I

00:09:01
tried to Be very intentional

00:09:05
with my company, so I chose, sustainable

00:09:08
packaging, and I also try as much as

00:09:12
possible to bring anything equal into it.

00:09:16
So anyhow, I had pitched To t j

00:09:19
maxx years ago, years ago, I went into a contest

00:09:23
and I pitched to them to sell my

00:09:27
products there. And during the

00:09:30
pitch I had a gentleman on there who just loved my

00:09:34
products one of the buyers and We're still in

00:09:38
arrangements and we've seen how we can get the products there.

00:09:41
However, he invited me to, and

00:09:45
a sustainable, markets that they usually have

00:09:48
once a year. So they celebrate equal equal month

00:09:52
or something. So they invited me to go and sell and a few

00:09:56
other women from the contest and like t

00:10:00
j maxx has been on the top of my list to

00:10:03
sell there. So I was I it was very exciting,

00:10:07
yeah, to sell there. So that's how it came about. Yeah. It it

00:10:11
is exciting because when you go into a TK Maxx or a T. J. Maxx,

00:10:14
I mean, when you go in towards the counter, you do see a lot of

00:10:17
These type of eco friendly, organic type products, isn't it? So I can

00:10:21
imagine the Harlem Naturals being in there Somewhere in the mix

00:10:25
of it, and I'm sure it'll be amazing for you to get your products rolled

00:10:28
out in there as well as warm up. Okay. Yeah.

00:10:32
Alright. So let's let's let's let's Let's keep our fingers crossed, and let's let's

00:10:36
keep an eye out in terms of what what other stockists that her and her

00:10:39
natural be featured on. Alright. So, auntie, let's talk more about the the

00:10:43
products. We've talked about some of your achievements. We will come back to some of

00:10:46
the achievements that you've, achieved. Let's talk about more about the

00:10:50
products. So right now, we're in the autumn winter season. I've told you

00:10:53
now, you know, the the days are getting shorter, You know, I'm pulling on

00:10:57
warmer clothes now and I'm sure it's the same thing in the US and Canada.

00:11:01
So let's let's talk about, Huronam Naturals, products. So

00:11:05
especially, I think, the the skincare I think the skincare line Mhmm. Especially

00:11:09
the the body butters. So I'm I'm gonna share I'm gonna share the screen now,

00:11:13
and I want you to talk talk us through some of the the body butters

00:11:16
that come back cold weather, because I feel like these are really, really important this

00:11:20
this kind of season. Right? Yeah well

00:11:24
especially when canada we have very very long

00:11:27
winters so Well, when we did the body butters,

00:11:31
we did 2 type of butters. So we've got people with a very,

00:11:35
very oily skin. So this means that they don't need

00:11:38
something very oily so for those who are not seeking oily

00:11:42
butters we have the Hem, We have the

00:11:45
jojoba, and we have the mango. Okay. And for those who

00:11:49
have really, really dry skin like me, I do have very

00:11:53
dry skin. We have the Shea butter, we have the coconuts,

00:11:57
and we have the cocoa. Mhmm.

00:12:01
So around this time basically everybody would fall

00:12:04
into the dry skin so everybody needs

00:12:08
lots of hydration and as much as we say use

00:12:11
our body butters and it's very great for you at the same time we

00:12:15
also would advise people to drink lots of

00:12:19
water and hydrate because that also helps with your skin

00:12:23
and eats foods that

00:12:27
like very good for your skin like fatty acids

00:12:31
fishes with fatty acids and of course it would be wonderful

00:12:35
that you use our, our body

00:12:39
butters. And the body butters is usually great at

00:12:42
when you step out of the shower and whilst your Skin is still damp.

00:12:46
It's best that that's the best time that you put the body butters in so

00:12:50
what happens is it locks the moisture in your skin

00:12:54
So you are able to keep hydrated for

00:12:57
a longer period. Yeah. Again, we add,

00:13:01
vitamin e Mhmm. To all our products. So

00:13:05
vitamin e is very, very great for your skin. We want your skin's

00:13:08
elasticity to stay almost the same.

00:13:12
So even in 60, you could have very very youthful

00:13:15
skin. Mhmm. And so we

00:13:19
have something for everybody

00:13:23
dry skin we have you for eczema we have The Shea

00:13:27
Butters, we also have the Jojoba for somebody

00:13:30
with Rosacea, you have the Jojoba and stuff

00:13:34
and we managed to put all the benefits on the

00:13:38
website, so just go through to figure out which

00:13:41
one would relate to your need Yeah. And, of course, we put

00:13:45
before and after pictures that some of our clients and

00:13:49
customers have shared with us. Yeah. Really, really yeah.

00:13:52
This is, really great stuff. And you can just see the transformation in the

00:13:56
in the skin. Like, with this lady right here, I I don't know if it's

00:13:59
makeup or it's actual skin, but, I mean, you can clearly see even with makeup,

00:14:03
her her skin is actually cleared up. Yeah

00:14:06
she's been a very very wonderful customer I

00:14:10
mean she came to us when her skin was very very severely

00:14:14
damaged Yeah. And now, like,

00:14:18
she's used, and she's a walking testimony

00:14:22
for Hanaum Naturals. Yeah. Fantastic. This is really

00:14:25
fantastic. Yeah. This is really, really fantastic.

00:14:29
Alright. So okay. Great. So in terms of winter,

00:14:34
You've you've you've you've taken us through some of the the products that you're saying

00:14:38
that we should kind of look out for. So and I'm aware

00:14:41
for those for those Who are watching from the UK, you know, there's,

00:14:46
there's shipping. The shipping costs are are quite reasonable, aren't

00:14:49
they? Well, in

00:14:53
Ontario, we do have, anything over

00:14:56
$55 we ship for free. Mhmm. I also

00:15:00
now have a flat rate for shipping to the UK as well

00:15:04
as to to the US,

00:15:07
and We also have the products in

00:15:11
Walmart in the US so you could also go there, you could also come on

00:15:14
my website, Amazon also ships to the US.

00:15:18
Mhmm. And we are looking into coming into the UK,

00:15:22
so we'll see how how it goes.

00:15:26
Fingers crossed. We do have a flat rates shipping rates

00:15:30
to the UK. That's brilliant. So people so the UK

00:15:34
People can order as much as they want at one price for shipping, which is

00:15:37
fantastic. Yeah. Yeah. Great. And I just wanted to,

00:15:41
just wanted to share with the listeners as well, Regarding your blog, you've got a

00:15:44
really great blog. I believe you have shared some amazing tips in

00:15:48
terms of, looking after your your skin and your body. I don't know if there's

00:15:52
anything else that you wanted to add to that.

00:15:57
Well, we also open on, on my social media links. I'm

00:16:01
open for you to send me your questions. I mean, definitely,

00:16:05
it's based on some of the blogs are based on questions that people

00:16:08
keep asking us. So we'll write a blog

00:16:12
that would be able to help others. And one thing that has come up

00:16:15
recently that everybody is requesting for or asking for

00:16:19
more information as the BATANA oil.

00:16:23
And Okay. BATANA oil

00:16:26
is, from the pumpkin nuts.

00:16:31
And a few of our products do have batana oil. Our

00:16:35
black soap, our liquid black soap does have batana

00:16:38
oils in there and batana oils is very

00:16:42
it's known to help with flawless

00:16:45
skin, and it also helps with hair growth. So we're

00:16:49
thinking of maybe having just one line or

00:16:53
just the oils at the moment. We don't have too much oils on the website,

00:16:57
but we're going into having body oils, and I think

00:17:01
we have too at the moment, but batana oil is something that we're going to

00:17:05
be coming up with soon. But batana oil is in

00:17:08
our I happen to have 1 here in our

00:17:12
liquid blood cell. We do have the BATANA oils in there.

00:17:16
Yeah. Okay. Okay. So the so the to so the oil is

00:17:19
available in a liquid black soap black soap, which is available

00:17:23
on the website, isn't Great.

00:17:27
So those of you The Black Sox do have BATANA Oils. Yeah.

00:17:31
Okay. Okay. So this is the one. Right? The one you're holding is this one

00:17:33
right here. Yeah? That's it. Perfect.

00:17:37
Yeah. So you guys know where to head up. You guys know where to where

00:17:40
to go. Hodermnaturals.com. We'll have a we'll have a I believe

00:17:43
we have a discount code for, the podcast listeners where you guys can grab a

00:17:47
discount. So Yes. We'll make sure that'll be in the podcast or YouTube

00:17:51
description below so you guys can grab a discount on your shipping

00:17:55
order wherever you are, in the UK, US, Canada, etcetera. And,

00:17:58
yeah, make sure make sure you get some of that BATANA BATANA oil in

00:18:02
there. Alright. Well, brilliant. I mean I mean, there's so there's so many

00:18:06
products that you do at the moment, And, I think I I just wanted to

00:18:09
emphasize on the, on the skincare

00:18:12
line. But I know recently I think this would be a good

00:18:16
segue. We we did a little collaboration a few months

00:18:19
ago regarding your your the beards, I think, the men's beards

00:18:23
beards, beard management and and beard skincare Line,

00:18:28
would you mind talking talking us briefly through, the men's beard

00:18:32
and grooming line? Because I because I believe we did a campaign together, which was

00:18:35
very, very successful on audio and video.

00:18:41
Yeah. So, recently, I do have

00:18:45
like lots of gentlemen around me. I have Yeah.

00:18:49
Voice of my own, so they all wanted

00:18:53
something. And and having a beard is

00:18:57
like having facial hair, it has to be taken care of just like

00:19:00
your hairs on the hairs on your head and even most

00:19:04
importantly like your beard hair usually you would have

00:19:09
excess foods and stuff on and if it's not if you don't

00:19:12
treat your beard hair well you

00:19:16
could have like rushes on your face and all

00:19:20
that so we came up with this beard kid line we made it

00:19:23
very easy because I know most men are very

00:19:28
there everybody wants something very easy and quick

00:19:32
so we did this 4 4 process kits so you have the shampoo

00:19:38
to wash your beard and then you have the conditioner

00:19:41
just to nourish the hair the hair so you could grow a healthy

00:19:45
beard You have a choice of either going with your beard

00:19:48
oil to finish and brush your beard or you could

00:19:52
go with a beard balm and I find the beard balm

00:19:56
most people like it to like to

00:20:02
I don't know what word they use but how to get your massage

00:20:06
like all prim and proper so we have the be and balm

00:20:10
for that and it's been we've been very very successful

00:20:14
selling those. So we also have things for men, of course. Yeah.

00:20:17
Excellent. Yeah. So so men that are listening or watching, you know, we've

00:20:21
got something for you as well. So make sure you grab The discount code in

00:20:24
the podcast or YouTube description below and get yourself some beard

00:20:28
care products. Alright. Alright. So I think let's,

00:20:32
let's continue the interview. I think that's a little bit about the products, which

00:20:36
is something important that we need to talk about. Right, auntie. So

00:20:40
let's let's talk about more about some of the exciting achievements that that you've done.

00:20:43
So I know you've been traveling around Africa a little bit. You mentioned you went

00:20:47
to Ghana recently and, You know, you with your tour company and

00:20:50
you and you went to the north and you've been able to give back to

00:20:53
some of the the clinics up there, which is fantastic. Let's talk about your trip

00:20:57
to Rwanda as a panelist speaker for the World's Intellectual

00:21:00
Property, event. Congratulations. What was that experience

00:21:04
like, and and how did that come about? Thank you. Oh

00:21:07
my God. It it was it

00:21:11
was very very very exciting and

00:21:14
very empowering as well as learning

00:21:18
new things I know when we all start

00:21:22
we all started a business It was more important to

00:21:25
get products and just to market the products and

00:21:29
sell it, but there was one important thing that

00:21:33
we should all be thinking about and that is to

00:21:38
have your property protected. I happen

00:21:42
to know of importance because

00:21:47
I won an Instagram an Instagram contest

00:21:51
and I happen to have, an investor

00:21:55
and mentored me and the first she had a few things to tell

00:21:59
me but one question she asked was have you trademarked your

00:22:02
company and I was like no and she's like

00:22:06
well you should because it's very very important too

00:22:10
and I didn't ask any questions. I did a bit of research, and of course,

00:22:14
I did trademark my company. So recently, I was

00:22:17
chatting with a friend who works with

00:22:20
WIPO, the intellectual property and whilst

00:22:24
we were talking she asked me she said I hope I see

00:22:28
all the things they are posting on your social media

00:22:31
pages but I hope you've protected your company,

00:22:35
and I said yes I have, and she said oh really, and I said yeah,

00:22:39
so she said okay I need you because,

00:22:43
we're having a conference in Rwanda, and

00:22:46
I need you to be a panelist to come share your story and

00:22:51
also your branding strategies and stuff like that

00:22:55
so prior to that I had auditioned for

00:22:58
dragon's den I auditioned,

00:23:02
twice. So I had just done my 2nd audition, and the 3rd

00:23:06
audition was supposed to happen around the time that

00:23:10
I was going to Rwanda so I sat and I thought

00:23:14
do I want to go to dragon's den which is a good thing

00:23:19
or do I want to go to Rwanda to share the story?

00:23:23
And I thought you know what I'll share the story because then

00:23:27
I could help and not just empower another woman, I could

00:23:30
help another woman in

00:23:34
protecting her company so she doesn't lose the rights to her companies,

00:23:38
so I chose that and it was very

00:23:41
empowering. I did learn a lot from them as well as I'm

00:23:45
hoping they also learned a lot and I continued to learn so after I came

00:23:48
back from that I also trademarked

00:23:52
It's my company in Ghana, and I'm hoping to trademark,

00:23:57
globally as well. Yeah. Excellent. Brilliant.

00:24:01
I'm glad those 2 went well. So what's the importance

00:24:04
of IP for An entrepreneur,

00:24:08
especially, that has physical products, how important is it?

00:24:11
And what are some of the dangers would you say if someone doesn't take

00:24:15
the time to Get into intellectual property

00:24:19
for their own products.

00:24:24
Well there was one story that stuck with me that a

00:24:27
woman shared during the original conference and

00:24:31
she had mentioned she I can't remember what it was but I think she

00:24:35
was into a plants a plant based

00:24:38
gluten free flour and hers was

00:24:42
very unusual because I may have heard about from

00:24:46
other plants, but not a particular plant, and I can't remember what it

00:24:49
was, but she said she had a customer from the US who

00:24:53
had been buying from her and of course when she

00:24:57
started her business and she came up with this plant based

00:25:00
flower, she had researched on the product so they've already

00:25:04
researched, it was already certified, it was already

00:25:08
organic and or the certification she needed to

00:25:11
sell, so she was selling this product and this woman would come

00:25:16
to I think I can't remember if she was from Gambia, So

00:25:19
this lady from the US would come and purchase from her.

00:25:23
So she said one time the woman came and she said, why don't we

00:25:27
go and test it in the US and she said no you don't have to

00:25:30
I've already tested it but if you want to test yours and sell it

00:25:34
that's fine but I've tested it and I have my certification

00:25:38
and this woman had not protected her

00:25:42
her idea so of course

00:25:46
the lady went back to the us and she didn't hear from her for a

00:25:49
while she realized that she wasn't coming back to purchase her products

00:25:53
so she called her and the lady was a little bit elusive.

00:25:57
She did a research and found out that not only was the lady

00:26:01
producing the product in the states, She had named it

00:26:06
Wow. What the woman was selling in Ghana, so she had actually

00:26:10
stolen her idea from her, and the woman

00:26:14
had nothing to do because she hadn't,

00:26:18
she didn't have any IP rights to it. So we we heard of

00:26:22
stories like this and how people would come up with

00:26:25
ideas, and we're so excited about our ideas. And of course we run

00:26:29
on social media and go and post it there and there are people

00:26:34
going on social media looking for ideas like this

00:26:38
They have the money. They quickly go and protect it, and then they

00:26:42
start your company. So before your idea as implemented

00:26:46
by herself, somebody else is doing it. So it's very

00:26:50
very very important you have a unique idea, Please

00:26:54
research and make sure you patent the idea.

00:26:59
Yeah. Absolutely. Get it patented, especially if it's a

00:27:03
I mean, I think both physical and digital products are important, but I think more

00:27:06
so physical as well because it's It's it's me a lot

00:27:10
more at risk, I think, with physical products than digital products.

00:27:14
Wow. Mhmm. That's a pow powerful story. Yeah. Powerful story. Wow.

00:27:18
Thanks thanks for sharing. I mean, thanks for sharing. And and what we'll do is

00:27:21
we'll leave links to the w w IPO's, website in

00:27:25
the in the podcast, in the YouTube description.

00:27:28
Alright. So, this has been a great conversation so far.

00:27:32
What I wanted to wrap up with is, what Would you

00:27:36
say is next for her and her naturals?

00:27:41
Sorry. Can you go over the question again? Yeah. So,

00:27:45
so what I would say is what's what's next for HONAM Naturals?

00:27:49
What's what's what what do you have lined up for the future for HONAM

00:27:52
Naturals?

00:27:57
Well just to continue to look for

00:28:01
more stockist where we could have our products

00:28:07
also We continued to collaborate

00:28:11
with other companies and at this time we

00:28:15
had 2 particular, stores that,

00:28:20
those were the dream stores I I wanted to be. And

00:28:24
just this week, we we're speaking to 1 and

00:28:28
we're hoping our products should be in their stores by Christmas

00:28:33
and we just continue to grow You know? And

00:28:36
we hope to be in everybody's bathroom very soon. Yeah.

00:28:40
So fingers crossed it's gonna be a household name, You know, across the world and,

00:28:44
you know, amongst the diaspora and amongst Ghanaians, you know, worldwide, which is exciting

00:28:48
as well. And I know in the past, you've done some some pop ups in

00:28:51
Ghana, haven't you?

00:28:55
I have, but haven't had one for a long. I'm actually looking

00:28:58
into doing a pop up in London because,

00:29:02
most of my customers are there, and of course,

00:29:06
my my haircare line, which is Sizzled,

00:29:10
I have more customers in London. So,

00:29:15
I'm looking into having a pop up there very soon, sometime

00:29:19
next year. Yeah. When it makes sense. Yeah. And I can probably see you

00:29:22
selling alongside, you know, you know, other kind of

00:29:26
African Black sellers as well, maybe in in one of these, you

00:29:30
know, markets where they're selling, you know, black owned products. I can see you in

00:29:33
one of those one of those areas, and I think your products Would would gel

00:29:37
really nice really nicely in those in those kind of, selling

00:29:40
environments. Yeah. Okay. Brilliant. Now we

00:29:44
just joined a few groups. So I think Mhmm. I'm

00:29:47
on Black Economy in the UK. Yeah. I

00:29:51
joined a few of those companies. So Mhmm. Yeah. So I'm sure

00:29:55
there's lots of people in there that you'd be able to,

00:29:58
network with and, you know, maybe collaborate Just to help sell your

00:30:02
products, and I'm sure I'll be able to give you some more contacts and groups

00:30:05
as well when the time comes.

00:30:09
Excellent. Excellent. Well, this is really exciting. It's

00:30:12
good to catch up, auntie, to see how Ho Nam Naturals is going on.

00:30:17
Last of last and but not least, where can everyone, you know, connect with

00:30:23
The honedam Naturals brands order their products and follow honedam Naturals on social media.

00:30:29
Okay so we're on instagram and our

00:30:33
handle is at honam naturals We're

00:30:36
on LinkedIn. We try and share as much as possible on on

00:30:40
LinkedIn. We're able to share more so you get updates on what we're doing

00:30:44
and where we're going and also on facebook

00:30:49
and we always think it's very important that you

00:30:53
could Catch up with us and learn more about the products through our blogs.

00:30:58
Mhmm. However, if you have any questions, you have

00:31:01
our email you could send us the questions and we'll definitely reach out

00:31:05
if it's in regards to her products, it falls in our line we'll

00:31:09
come up with it Excellent. Yeah. So we are interesting. We're

00:31:13
all on our social media pages there. Yeah. It's easy to reach us

00:31:16
there. Excellent. So it's it's honedamnaturals.com. Guys, that

00:31:20
is the website where you can go ahead and make a purchase.

00:31:24
And and, of course, we've talked about the blogs early on in

00:31:27
the conversation, so you guys can go to the website, and you can read the

00:31:30
blogs. You can make a purchase, and you can learn more about the Hohenham Naturals

00:31:34
brand. Alright? Oh, well, auntie, thanks for coming back to your

00:31:38
show. Go on. Before you

00:31:42
go, can I just add, We'd love to hear from we

00:31:46
love feedback and we love to get your reviews

00:31:50
so please when you use the products definitely do not forget to give

00:31:53
us reviews so as small business owners that's what

00:31:57
somebody would look for before they try our product so we'd love to see

00:32:01
your pictures before and after we'd love to see you grow

00:32:05
lengths on your hair and definitely

00:32:09
we'd be happy to have your reviews on our page?

00:32:13
Excellent. And where where would you suggest people leave reviews or where can they leave

00:32:16
reviews?

00:32:20
Underneath each of the products where you purchased you can go underneath

00:32:24
there you can leave a review there you can also send yeah but

00:32:27
you can also post on Google under our name you could post

00:32:31
post a Google review walmart you can post

00:32:35
post a review on walmart amazon Oh, you can send

00:32:39
me your DM me, send it, and I'll

00:32:42
post every Tuesday. I try and post the review.

00:32:46
There we go. There we go. So when you scroll down to the bottom of

00:32:49
their products, you can leave a review over here and,

00:32:53
also in Google Google as well, which is great. And,

00:32:57
I I believe people can send the pictures

00:33:00
of before and after, and they can send

00:33:04
Videos of videos as well. Right?

00:33:08
Yep. Brilliant. Okay. Great. So, yeah.

00:33:12
So we'll leave links to the website where people can leave reviews. We'll leave links

00:33:16
to the Google review page where you can leave a Google review, and we'll leave,

00:33:20
Contact details, we can get get in contact with with Nana and send

00:33:23
a video or before and after a picture of you as well, which will really,

00:33:27
really help the brands. And, of course, this will really, help

00:33:30
yourself as well to see what difference the product is making.

00:33:34
Brilliant. Alright. So once again, guys, I would just remind you, there is

00:33:38
a coupon code in the description below if you're watching or you're listening in

00:33:42
the podcast place where you can grab a a nice little discount,

00:33:46
for for listening to the podcast where you can purchase, the products wherever

00:33:50
you are in the world. Auntie, it's been great having you back on the show.

00:33:54
Thank you so much. Thank you

00:33:57
so much. Have a wonderful day. Bye. Thank you.

00:34:01
Thanks.