Conquering Global Quests: Thriving as a Full-Time Travel Creator

In this episode of The Sound of Accra podcast, host Adrian Daniels interviews Cheryl Conquers, a digital travel content creator, drone pilot, and social media manager from the UK. Cheryl shares her inspiring story of overcoming a speech impediment and how her passion for travel and content creation has shaped her career.

The discussion covers Cheryl's transition from a 20-year corporate career in media and television to becoming an independent content creator. She emphasizes the importance of having a strong "why," choosing the right niche, and diversifying income as key factors for success in content creation. Cheryl also shares her involvement with an orphanage in Kenya and the Movers project, highlighting her commitment to making a social impact.

Cheryl provides insights into the current state of the content creation industry, touching on the financial realities for creators and the role of social media platforms like Pinterest. She notes the importance of authentic engagement over follower count and shares her plans for expanding her content to YouTube in the future.

Overall, Cheryl's journey showcases the potential of content creation as a viable and fulfilling career path when driven by passion and purpose.

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30 Minute Free Consultation with Cheryl for Social Media, Video and Content Creation: www.thesoundofaccra.com/talktocheryl

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CHERYL'S LINKS

YouTube: https://www.youtube.com/@cherylconquers

Website: www.cherylconquers.com

Donate to The Movers Orphanage: https://www.paypal.com/pool/9bWsLjUxTa?sr=ancr


KEY TOPICS AND BULLETS

Introduction and Guest Background

• Cheryl's Early Life:

  • Born with a speech impediment.

  • Did not speak for six years.

• Cheryl Conquers' Profile:

  • Digital content creator, drone pilot, blogger.

  • Passion for travel, wellness, philanthropy.

  • Over 20 years of experience in media, television, and film industries.

Content Creation Journey

• Transition from Corporate to Content Creation:

  • Challenges and inspiration from the pandemic.

  • Corporate experience in companies like ITN News, Sony Pictures, BBC.

• Significance of Content Creation:

  • Importance of attending conferences and staying educated.

  • Emphasis on sustainable travel.

Travel and Wellness

• Sustainable Travel:

  • Impact on the travel and tourism industry.

  • Cheryl's experience with corporate travel and carbon emissions.

• Volunteer Work and Philanthropy:

  • Engagement with an orphanage in Kenya.

  • Projects with movers helping vulnerable children and adults.

Challenges and Opportunities in Content Creation

• Content Creation Landscape:

  • Statistics about earning in content creation.

  • The importance of a strong niche and diversification of income.

• Content Creation Strategy:

  • Importance of having a strong "why."

  • Curating content focused on specific niches.

Engagement and Impact

• Building Relationships in the Industry:

  • The role of tourism boards and authorities.

• Cheryl's Personal Impact:

  • Her experiences with content creation and how it aligns with personal values and missions.

Concluding Thoughts and Future Plans

• Cheryl's Future Endeavours:

  • Plans to visit Ghana and other content creation opportunities.

• Final Words and Contact Information:

  • Cheryl's advice for aspiring content creators.

  • Where to find Cheryl on social media.

TIMESTAMP OVERVIEW

05:58 Inside Corporate Travel
08:37 Crossover of Media and Advertising
12:19 The Blogging Venture
14:12 Pinterest: A Hidden Gem
18:36 Prioritising Health and Lifestyle Freedom
22:49 Your Why
26:05 Motivation for Content Creation
28:25 Content Creation Revenue Streams
30:42 Burnout and Finding Balance
36:40 Tourism Board: Essential Trip Gatekeepers
37:22 Benefits of Partnering with Tourism Boards
40:58 Importance of Unique Branding
45:51 Planning Content Trip to Ghana
49:00 Expanding Our Education Initiative
50:32 Engagement Matters More Than Following
53:25 Outro Grow your Business, wealth and self with Mac's free training: https://www.macattram.com/free

SUMMARY

🎙 Inspiring Journey: Discover how Cheryl transitioned from a 20-year career in media and entertainment to making a mark in the content creation world.

🌍 Travel & Content Creation: Cheryl's passion for travel and how it drives her content creation. She also shares insightful tips for aspiring travel content creators.

💼 From Corporate to Creative: Hear Cheryl's motivations for leaving her corporate job, the strategies she employed, and how she built a successful content creation business.

🔗 The Power of Networking: Cheryl reveals the importance of building relationships with tourism boards and attending industry conferences to gain a competitive edge.