Menu
KEY LINKS
ADO – Let’s get away (William Adoasi’s music single)
ABOUT WILLIAM
William Adoasi is a British-Ghanaian entrepreneur, TEDx speaker, philanthropist, vocalist and Fashion designer who is the founder and CEO of the innovative watch brand Vitae London.
He has an illustrative CV including being featured as one of Forbes’ 25 Leading Black British Business People To Follow. He has also been mentored by Billionaire Business Magnate Richard Branson. In addition, he was selected as a 2016 Virgin StartUp ambassador.
Vitae London watches have been sold in over 30 countries and have provided over 5,000 educational resources to underprivileged children across Sub-Saharan Africa.
CONNECT WITH THE SOUND OF ACCRA PODCAST
TALKING POINTS
Intro
Vitae London
William’s upbringing
Why Watches
Different types of watches
Why not?
Richard Branson and Virgin
Being endorsed by Richard Branson & Virgin
Taking risks
What a sales career can do for your business
Vitae Pop Ups
Giving Back
Inspiration behind Vitae’s watches
Not being content
Entitlement Creep
What The Sound of Accra is to William
Final thoughts
KEY TAKEAWAYS
William is the first born of 7 children. His parents are both Ghanaian
William earned a scholarship at the age of 11 to attend a boarding school
William pursuing his business venture wasn’t initially approved by his parents
William saved up money from his job to get the first batch of Vitae London watches in
Vitae London do 2 watches a year. He wears only his own brand watches to promote his brand
Various types of watches exist from middle-range watches to fashion watches
Vitae London have crossed over $1M in sales in 2022
William was selected as part of the virgin start-up programme to help his business and met Richard Branson, who bought watches from him
Not taking the opportunity to start a business is a greater risk than just staying in your job
William acts extrovert but is more introvert
Vitae was going to setup a store in central London before Covid Hit
William’s dad came from a poorer background and didn’t get education as easily
TIPS TO LISTENERS
Take small steady and incremental steps everyday to reach your goal
Just start.
ANNOUNCEMENTS
Use code thesoundofaccra30 for the first 10 people that use the code to get 30% off (contact Vitae London if experiencing issues with this code)
Copyright © 2022 The Sound of Accra Podcast. All rights reserved.