About The Sound of Accra Podcast
The Sound of Accra Podcast showcases global Ghanaian excellence to the. We feature weekly episodes and speak to entrepreneurs, creatives, founders and business executives from a Ghanaian heritage or interest All Episodes
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What the people say about us
Ghanaian excellence
Been a fan for a long, long time
Top man
Excellent show keep it up!
Just listened to Christiana Carmel
Love how she was very clear on what it takes to be taken seriously in business especially if you are in a cultural environment known for its social life. Her decision to stay focused on what she wanted for her projects was quite inspiring to hear!
Recent Episodes
Featured award-winning podcasts
Africa Sales Academy: Empowering Next Gen Leaders
Snippet "Africa Sales Academy: Empowering Next Gen Leaders" featuring Mike Adonteng, Founder of Africa Sales Academy. Watch the full episode here: https://youtu.be/VMMXFCOb3m0?si=L5FuORdBLIAVcRVu Listen to the full episode here: https://open.spotify.com/episode/4AqYQ0nwykgphZkFKCoIgK?si=zQyg-ZRjSKy77eUwWGzgqA Send money to your loved ones. You should try Sendwave! Use our code TENI0 to get a £10.00 credit towards your first transfer: https://try.sendwave.com/kjap/3gju22h Wan...
Marketing vs Sales: Who Really Drives Growth?
Why do marketing and sales keep pointing fingers? Mike Adonteng explains the "push and pull" model of inbound marketing and outbound sales and how to get both teams working together. Marketing is the "pull": it builds awareness of the brand, product and organisation, which brings in inbound enquiries. Sales is the "push": outbound work such as research and heavy lifting. SDRs often pick up inbound leads and pass them on to salespeople. The blame game: each side says "we're d...
Sales Is Ghana’s Most Overlooked High-Income Career
Most African businesses have a great product and almost no sales system. Mike Adonteng of Africa Sales Academy shows how to fix that. In this episode of The Sound of Accra, Adrian sits down with Mike Adonteng, founder and CEO of Africa Sales Academy and Ovule Consulting. Mike has worked in B2B tech sales since 2006, from SDR to account executive to sales leadership. Today he trains sales teams and leaders across Africa, the UK and Europe. What you will learn: -Why one salesp...